Lydmor presents her new single, "The Gadget Song", including a music video she made in close collaboration with her fans!
"The Gadget Song" is a soft, rainy-day-hymn with a quite personal lyrical universe. It's an emotional, laid-back and alluring song with an all-embracing calm.
“I fell in love with the picture of sitting in a cottage while you hear the rain dripping into jars and pots. I wanted to capture that in the soundscape.” says Lydmor.
Both before, during and after the Corona lockdown, Lydmor experienced how rewarding it is to interact with her fans, and she does indeed have a very loyal fanbase. One of the results of said interaction is the music video for the single's release:
Video created in collaboration with Lydmor fans. Directed and edited by Lydmor.
“I have a very dedicated group of superfans who have created a secret Facebook fan-group and subsequently invited me in. There are 150 members worldwide and because of my live streams during the corona-lockdown, I have grown very close to them. Now, I have given them a challenge where I have made the song [“The Gadget Song”] available to them through an online folder and then told them: 'You have to film, there are no rules, but you have to try to film something that looks like what’s already there.” So if one person films something about dancing, then the next person should dance like that too. So it's a collaboration THEY are creating.”